:root {
    --evidence-navy: #0b2a56;
    --evidence-navy-deep: #0b2a56;
    --evidence-orange: #dc6b21;
    --evidence-orange-dark: #c85b16;
    --evidence-orange-soft: #fff1e7;
    --evidence-sky: #edf5ff;
    --evidence-paper: #f7f9fc;
    --evidence-white: #fff;
    --evidence-ink: #0b2a56;
    --evidence-muted: rgb(11 42 86 / 72%);
    --evidence-line: #d9e1eb;
    --evidence-radius: 16px;
}

.evidence-page {
    color: var(--evidence-ink);
    background: var(--evidence-paper);
}

.evidence-page :where(h1, h2, h3, h4, h5, h6, p, a, span, strong, b, small, li, summary, th, td, figcaption, label, button) {
    color: var(--evidence-navy) !important;
}

.evidence-page .fm-skip-link,
.evidence-page .evidence-hero__visual figcaption,
.evidence-page .evidence-index article:nth-child(1) :where(h3, p, a),
.evidence-page .evidence-callout :where(h2, h3, p) {
    color: var(--evidence-white) !important;
}

.evidence-page h1,
.evidence-page h2,
.evidence-page h3,
.evidence-page p {
    text-wrap: pretty;
}

.evidence-nav {
    position: sticky;
    z-index: 30;
    top: 0;
    border-bottom: 1px solid var(--evidence-line);
    background: rgba(255, 255, 255, 0.96);
    backdrop-filter: blur(14px);
}

.evidence-nav__inner {
    min-height: 58px;
    display: flex;
    align-items: center;
    justify-content: space-between;
    gap: 24px;
}

.evidence-nav strong {
    color: var(--evidence-navy-deep);
    white-space: nowrap;
}

.evidence-nav ul {
    display: flex;
    align-items: center;
    gap: 28px;
    margin: 0;
    padding: 0;
    list-style: none;
}

.evidence-nav a {
    color: var(--evidence-muted);
    font-size: 14px;
    font-weight: 700;
    text-decoration: none;
}

.evidence-nav a[aria-current="page"],
.evidence-nav a:hover {
    color: var(--evidence-navy);
}

.evidence-hero {
    padding: 58px 0 72px;
    background: linear-gradient(135deg, #f7f9fc 0%, #eef5fd 100%);
}

.evidence-breadcrumb {
    display: flex;
    align-items: center;
    gap: 10px;
    margin-bottom: 34px;
    color: var(--evidence-muted);
    font-size: 14px;
}

.evidence-breadcrumb a {
    color: var(--evidence-navy);
}

.evidence-hero__grid {
    display: grid;
    grid-template-columns: minmax(0, 0.9fr) minmax(480px, 1.1fr);
    gap: 68px;
    align-items: center;
}

.evidence-kicker {
    margin-bottom: 18px;
    color: var(--evidence-navy);
    font-size: 16px;
    font-weight: 800;
    letter-spacing: 0.02em;
}

.evidence-hero h1 {
    max-width: 720px;
    margin-bottom: 22px;
    color: var(--evidence-navy-deep);
    font-size: clamp(42px, 4vw, 62px);
    line-height: 1.12;
    letter-spacing: -0.035em;
}

.evidence-hero h1 span {
    display: block;
}

.evidence-page--pricing {
    --pricing-hero-type-size: clamp(28px, 2vw, 32px);
}

.evidence-page--pricing .evidence-kicker,
.evidence-page--pricing .evidence-hero h1,
.evidence-page--pricing .evidence-hero__lead {
    font-size: var(--pricing-hero-type-size);
    line-height: 1.28;
}

.evidence-page--pricing .evidence-kicker {
    margin-bottom: 14px;
    letter-spacing: -0.01em;
}

.evidence-page--pricing .evidence-hero h1 {
    margin-bottom: 14px;
    font-family: inherit;
    font-weight: 800;
}

.evidence-hero__lead {
    max-width: 680px;
    margin-bottom: 28px;
    color: var(--evidence-muted);
    font-size: 20px;
    font-weight: 700;
    line-height: 1.8;
}

.evidence-hero__visual {
    position: relative;
    margin: 0;
}

.evidence-hero__visual::before {
    content: "";
    position: absolute;
    inset: 20px -18px -20px 18px;
    border-radius: var(--evidence-radius);
    background: var(--evidence-navy-deep);
}

.evidence-hero__visual img {
    position: relative;
    z-index: 1;
    width: 100%;
    height: 410px;
    display: block;
    object-fit: cover;
    object-position: top left;
    border: 1px solid var(--evidence-line);
    border-radius: var(--evidence-radius);
    background: var(--evidence-white);
    box-shadow: 0 22px 60px rgba(11, 42, 86, 0.14);
}

.evidence-hero__visual figcaption {
    position: relative;
    z-index: 2;
    max-width: 560px;
    margin: 14px 0 0 28px;
    color: var(--evidence-muted);
    font-size: 13px;
    line-height: 1.65;
}

.evidence-section {
    padding: 86px 0;
}

.evidence-section--white {
    background: var(--evidence-white);
}

.evidence-section--sky {
    background: var(--evidence-sky);
}

.evidence-section__heading {
    max-width: 780px;
    margin-bottom: 42px;
}

.evidence-section__heading h2 {
    margin-bottom: 16px;
    color: var(--evidence-navy-deep);
    font-size: clamp(32px, 3vw, 46px);
    line-height: 1.18;
    letter-spacing: -0.025em;
}

.evidence-section__heading p {
    max-width: 700px;
    margin: 0;
    color: var(--evidence-muted);
    font-size: 17px;
    line-height: 1.75;
}

.evidence-index {
    display: grid;
    grid-template-columns: 1.15fr 0.85fr;
    grid-template-areas:
        "pricing writing"
        "pricing media"
        "measure measure";
    gap: 20px;
}

.evidence-index article {
    min-height: 220px;
    padding: 32px;
    border: 1px solid var(--evidence-line);
    border-radius: var(--evidence-radius);
    background: var(--evidence-white);
}

.evidence-index article:nth-child(1) {
    grid-area: pricing;
    min-height: 460px;
    display: flex;
    flex-direction: column;
    justify-content: flex-end;
    color: var(--evidence-white);
    background: var(--evidence-navy-deep);
}

.evidence-index article:nth-child(2) { grid-area: writing; }
.evidence-index article:nth-child(3) { grid-area: media; background: var(--evidence-orange-soft); }
.evidence-index article:nth-child(4) { grid-area: measure; }

.evidence-index h3 {
    margin-bottom: 12px;
    font-size: 27px;
}

.evidence-index article:nth-child(1) h3,
.evidence-index article:nth-child(1) p,
.evidence-index article:nth-child(1) a {
    color: var(--evidence-white);
}

.evidence-index p {
    max-width: 700px;
    margin-bottom: 20px;
    color: var(--evidence-muted);
}

.evidence-link {
    display: inline-flex;
    align-items: center;
    gap: 8px;
    color: var(--evidence-navy);
    font-weight: 800;
    text-decoration: none;
}

.evidence-link::after {
    content: "→";
    color: var(--evidence-navy);
}

.evidence-split {
    display: grid;
    grid-template-columns: minmax(0, 0.78fr) minmax(520px, 1.22fr);
    gap: 54px;
    align-items: start;
}

.evidence-sticky {
    position: sticky;
    top: 96px;
}

.evidence-sticky h2 {
    margin-bottom: 18px;
    color: var(--evidence-navy-deep);
    font-size: 40px;
    line-height: 1.18;
}

.evidence-sticky p {
    color: var(--evidence-muted);
}

.evidence-facts {
    display: grid;
    grid-template-columns: 1fr 1fr;
    gap: 18px;
}

.evidence-facts article {
    min-height: 210px;
    padding: 30px;
    border: 1px solid var(--evidence-line);
    border-radius: var(--evidence-radius);
    background: var(--evidence-white);
}

.evidence-facts--pricing article {
    box-sizing: border-box;
    display: grid;
    height: 210px;
    min-height: 210px;
    padding: 14px 26px;
    grid-template-columns: minmax(0, 1fr);
    grid-template-rows: auto auto 1fr;
}

.evidence-facts--pricing article:nth-child(3),
.evidence-facts--pricing article:nth-child(4) {
    grid-template-columns: minmax(0, 1fr) auto;
    column-gap: 18px;
}

.evidence-facts--pricing h3 {
    grid-column: 1 / -1;
    margin-bottom: 6px;
}

.evidence-facts--pricing p {
    grid-column: 1 / -1;
    align-self: start;
    line-height: 1.6;
}

.evidence-facts article:nth-child(3n) {
    background: var(--evidence-orange-soft);
}

.evidence-facts h3 {
    margin-bottom: 12px;
    font-size: 22px;
}

.evidence-facts p {
    margin: 0;
    color: var(--evidence-muted);
}

.evidence-card-action {
    display: flex;
    box-sizing: border-box;
    width: auto;
    height: 88px;
    grid-column: 2;
    grid-row: 3;
    align-self: end;
    align-items: flex-end;
    justify-content: flex-end;
    flex-direction: column;
    gap: 6px;
    margin: 0;
    padding: 8px 0 0;
    text-align: right;
}

.evidence-card-action a {
    display: inline-flex;
    min-height: 44px;
    align-items: center;
    justify-content: center;
    padding: 0 20px;
    border: 1px solid var(--evidence-orange);
    border-radius: 10px;
    background: var(--evidence-orange);
    color: var(--evidence-navy-deep);
    font-weight: 800;
    line-height: 1;
    text-decoration: none;
    box-shadow: 0 8px 20px rgb(229 117 35 / 16%);
    transition: background-color 160ms ease, transform 160ms ease, box-shadow 160ms ease;
    white-space: nowrap;
}

.evidence-card-action a:hover,
.evidence-card-action a:focus-visible {
    background: var(--evidence-orange-dark);
    color: var(--evidence-navy-deep);
    box-shadow: 0 10px 24px rgb(229 117 35 / 22%);
    transform: translateY(-1px);
}

.evidence-card-action a:active {
    box-shadow: 0 5px 14px rgb(229 117 35 / 16%);
    transform: translateY(1px);
}

.evidence-card-action small {
    max-width: none;
    color: var(--evidence-muted);
    font-size: 12px;
    line-height: 1.5;
    text-align: right;
}

.evidence-sales-contact {
    display: flex;
    box-sizing: border-box;
    width: 322px;
    height: 88px;
    grid-column: 2;
    grid-row: 3;
    align-self: end;
    align-items: center;
    justify-content: flex-end;
    gap: 14px;
    margin: 0;
    padding: 0;
}

.evidence-sales-contact img {
    width: 88px;
    height: 88px;
    flex: 0 0 88px;
    border: 1px solid var(--evidence-line);
    border-radius: 10px;
    background: var(--evidence-white);
    object-fit: contain;
}

.evidence-sales-contact__copy {
    display: grid;
    min-width: 0;
    gap: 4px;
    margin-left: auto;
    text-align: right;
}

.evidence-sales-contact strong {
    color: var(--evidence-navy-deep);
    font-size: 15px;
    line-height: 1.4;
}

.evidence-sales-contact a {
    color: var(--evidence-navy);
    font-size: 18px;
    font-weight: 800;
    line-height: 1.4;
    text-decoration: none;
    white-space: nowrap;
}

.evidence-sales-contact small {
    color: var(--evidence-muted);
    font-size: 12px;
    line-height: 1.4;
}

.evidence-matrix {
    overflow-x: auto;
    border: 1px solid var(--evidence-line);
    border-radius: var(--evidence-radius);
    background: var(--evidence-white);
}

.evidence-matrix table {
    width: 100%;
    min-width: 760px;
    border-collapse: collapse;
}

.evidence-matrix th,
.evidence-matrix td {
    padding: 20px 22px;
    border-bottom: 1px solid var(--evidence-line);
    text-align: left;
    vertical-align: top;
}

.evidence-matrix th {
    color: var(--evidence-navy-deep);
    background: var(--evidence-sky);
    font-size: 14px;
}

.evidence-matrix td {
    color: var(--evidence-muted);
    line-height: 1.65;
}

.evidence-matrix tr:last-child td {
    border-bottom: 0;
}

.evidence-callout {
    display: grid;
    grid-template-columns: 0.72fr 1.28fr;
    gap: 40px;
    align-items: center;
    padding: 44px;
    border-radius: var(--evidence-radius);
    color: var(--evidence-white);
    background: var(--evidence-navy-deep);
}

.evidence-callout h2,
.evidence-callout h3,
.evidence-callout p {
    color: var(--evidence-white);
}

.evidence-callout h2 {
    margin: 0;
    font-size: 36px;
    line-height: 1.2;
}

.evidence-callout p:last-child {
    margin-bottom: 0;
}

.evidence-media-pair {
    display: grid;
    grid-template-columns: 1fr 1fr;
    gap: 22px;
}

.evidence-media-pair figure {
    overflow: hidden;
    margin: 0;
    border: 1px solid var(--evidence-line);
    border-radius: var(--evidence-radius);
    background: var(--evidence-white);
}

.evidence-media-pair img {
    width: 100%;
    height: 330px;
    display: block;
    object-fit: cover;
    object-position: top left;
}

.evidence-media-pair figcaption {
    padding: 16px 18px;
    color: var(--evidence-muted);
    font-size: 13px;
    line-height: 1.6;
}

.evidence-faq {
    border-top: 1px solid var(--evidence-line);
}

.evidence-faq details {
    border-bottom: 1px solid var(--evidence-line);
}

.evidence-faq summary {
    position: relative;
    padding: 24px 48px 24px 0;
    color: var(--evidence-navy-deep);
    cursor: pointer;
    font-size: 19px;
    font-weight: 800;
    list-style: none;
}

.evidence-faq summary::-webkit-details-marker { display: none; }

.evidence-faq summary::after {
    content: "+";
    position: absolute;
    right: 4px;
    top: 20px;
    color: var(--evidence-navy);
    font-size: 26px;
    font-weight: 400;
}

.evidence-faq details[open] summary::after { content: "×"; }

.evidence-faq details p {
    max-width: 920px;
    padding-bottom: 24px;
    margin: 0;
    color: var(--evidence-muted);
}

.evidence-cta {
    padding: 70px 0;
    background: var(--evidence-white);
}

.evidence-cta__inner {
    display: grid;
    grid-template-columns: 1fr auto;
    gap: 32px;
    align-items: center;
    padding: 42px 46px;
    border-radius: var(--evidence-radius);
    background: var(--evidence-orange-soft);
}

.evidence-cta h2 {
    margin-bottom: 10px;
    color: var(--evidence-navy-deep);
    font-size: 34px;
}

.evidence-cta p { margin: 0; }

@media (max-width: 1100px) {
    .evidence-hero__grid,
    .evidence-split,
    .evidence-callout {
        grid-template-columns: 1fr;
    }

    .evidence-hero__visual { max-width: 820px; }
    .evidence-sticky { position: static; }
    .evidence-facts--pricing { grid-template-columns: 1fr; }
}

@media (max-width: 760px) {
    .evidence-nav { position: static; }
    .evidence-nav__inner { align-items: flex-start; padding: 12px 0; flex-direction: column; }
    .evidence-nav ul { width: 100%; overflow-x: auto; gap: 20px; padding-bottom: 4px; }
    .evidence-hero { padding: 38px 0 52px; }
    .evidence-hero__grid { grid-template-columns: 1fr; gap: 42px; }
    .evidence-hero h1 { font-size: 36px; }
    .evidence-hero__visual img { height: 320px; }
    .evidence-section { padding: 64px 0; }
    .evidence-index { grid-template-columns: 1fr; grid-template-areas: "pricing" "writing" "media" "measure"; }
    .evidence-index article:nth-child(1) { min-height: 320px; }
    .evidence-facts,
    .evidence-media-pair,
    .evidence-cta__inner { grid-template-columns: 1fr; }
    .evidence-callout,
    .evidence-cta__inner { padding: 32px 28px; }
    .evidence-media-pair img { height: 260px; }
    .evidence-facts--pricing article,
    .evidence-facts--pricing article:nth-child(3),
    .evidence-facts--pricing article:nth-child(4) {
        height: auto;
        min-height: 0;
        grid-template-columns: 1fr;
    }
    .evidence-card-action { width: auto; height: auto; grid-column: 1; grid-row: auto; align-items: flex-start; flex-direction: column; gap: 10px; margin-top: 18px; padding: 0; border-left: 0; text-align: left; }
    .evidence-card-action small { max-width: none; text-align: left; }
    .evidence-sales-contact { width: auto; height: auto; grid-column: 1; grid-row: auto; align-items: flex-start; justify-content: space-between; margin-top: 18px; padding: 0; border-left: 0; }
    .evidence-sales-contact img { width: 104px; height: 104px; flex-basis: 104px; }
}

@media (prefers-reduced-motion: reduce) {
    .evidence-page *,
    .evidence-page *::before,
    .evidence-page *::after {
        scroll-behavior: auto !important;
        transition-duration: 0.01ms !important;
    }
}